Project Background

The purpose of this workshop with Three Ireland was to show them the value of IBM Design Thinking for upcoming projects. The length of the project just spanned two weeks, so it was essential to deliver a positive design experience to the client. The workshop for Three was tailored specifically for them as there where time constraints on the clients side. Together with a strategy consultant we designed a workshop to best convey IBM’s ambitions for the partnership.  As a result of developing this workshop senior staff in Three Ireland worked alongside over a two week period to create some original product ideas for their mobile app and new features for their website.